The 5 ways banks can profit from customer segmentation

For the most part, the power of microsegmentation is talked about through the following marketing lens: refine personas to understand behaviour so that you can […]

Banks need to get smarter with customer targeting

With personalization being the buzzword of the year, we’ve all glossed over one important point: a personalized experience doesn’t necessarily mean a wholly unique experience […]

Sensibill wins Best of Show at Finovate Fall 2017

We’re proud to announce that Sensibill’s demonstration of the brand new +Pulse tool won the Best of Show Award at Finovate Fall 2017! What is […]

Grappling with GAFA: The need for a data revolution in financial services

A digital experience without personalization is missing the point.  Bank executives have a dilemma: while 64% of them want to extend their relationship with their […]

[Infographic] How well do banks know their customers?

In an era where the customer is king and personalization drives business value, the banking industry has been slow to achieve the level of data […]

RBS pilots digital receipts solution with small business banking customers

  Download the Case Study 47% of small business banking customers say they would switch banks if better mobile services were offered elsewhere. Executive Summary  […]

Small business banking customers and the middle child syndrome

What do small business banking customers and middle children have in common, you ask? In a word: overlooked. With corporate banking customers getting the white-glove service, and retail […]

Sensibill and Scotiabank take home the 2017 Best of FinXTech Award

It was a big weekend for Sensibill and our partner bank, Scotiabank, at the FinXTech Summit in New York! The summit, hosted by FinXTech.com at NASDAQ, held its 2nd […]

Our CTO Jamie Alexander on key lessons for startups working with market giants [Interview]

“Key Lessons for Tiny Startups in a Market Full of Giants” Originally published on Silicon ANGLE, by Nelson Williams  20-03-2017 “Every business starts somewhere, even under the […]

Tech startups aren’t just a bunch of brogrammers, I swear

I remember my interview with Izabella – my now-boss – vividly. I was all worked up about interviewing for a tech startup with absolutely no […]